An interesting infographic developed by NowSourcing.com for CertaPro Painters of Louisville, shows how the colors of an interior space can have a direct impact on triggering specific emotions and evoking senses. The Psychology of Color explores what colors should and should not be used in interior decorating, and why certain colors are used in advertising.
According to the infographic, offices should be painted blue, as it is the “most productive color”. Living rooms should be painted lavender, to calm the nerves and offer relaxation. Kitchens should be painted yellow, as it increases metabolism, and gives you energy.
Also red: “evokes strong emotion, encourages appetite, passion or intensity”; which is why restaurants, such as McDonald’s, Pizza Hut, KFC, Wendy’s and Popeye’s use that color. Black, white, silver and gold colors are often used for luxury items (Chanel, Prada, Michael Kors) to enhance the feeling of sophistication.