Advertising photographer Tom Hussey photographed an award winning campaign for Novartis’ Exelon Patch, a prescription medicine for the treatment of mild to moderate Alzheimer’s dementia. The highly conceptual photographs depicted an older person looking at the reflection of their younger self in a mirror. This is where the set acquired its title; Reflections. The photo compositions went viral once revealed and pulled at heartstrings all over the world. They are a sincere peek into the lives of strangers that truly tell a lifetime of stories in single images.