Earlier this week during the Frankfurt Motor Show, Nissan has unveiled Nismo Watch – the first smartwatch designed specially for drivers of Nismo tuned Nissan cars. The concept establishes communication between a driver and a car, providing the real-time information such as average speed, fuel consumption, heart rate, etc.
Athletes of the racing cars will be able to use the watch to get performance stats while on track.
“Wearable technology is fast becoming the next big thing and we want to take advantage of this innovative technology to make our Nismo brand more accessible. on track, Nissan uses the latest biometric training technologies to improve the performance of our Nissan Nismo athletes and it is this technology we want to bring to our fans to enhance their driving experience and Nismo ownership. “- says Gareth Dunsmore, Nissan’s marketing communications general manager.
The watch connects to a Bluetooth and can share its recorded data across social networks such as Facebook, Twitter, Instagram and Pinterest via Nissan’s Social Speed software. Secured by simple snap-fit mechanism, device has a very simple interface controlled by two buttons. The product comes in minimal design of black, white or black and red colors. Charged by micro-USB, watch’s battery can last up to seven days.
Feels like a new market of smart devices is about to be opened as Apple also patented a new device earlier this year – slap bracelet with a video display. Future looks exciting!